Also very important to note is that you cannot change your Pinterest page URL when converting to a business account. This decision should be based on what you are currently using the account for and how much of a following you have amassed with your existing account. If you are already have an account on Pinterest you must choose whether it is best to convert your existing account or to create a new one entirely. Instead you can follow the hyperlinks to learn more. In the for businesses section are four sub-pages: “ Get Started,” “ Basics,” “ Stories(case studies),” and “ Goodies.(which introduces Pinterest Web Analytics)” I will not expand any further on these pages here. In the new look, additional resources can be found in the help center found inside the settings dropdown menu at the top right of the page. These materials can be found in the old Pinterest look by navigating to the “For Businesses” page under the “about” drop down menu, and in the new look at the very bottom of the categories fly down menu.

Within the ‘ Pinterest for Business‘ page, users are given access to educational resources that teach them how to better market themselves through pinterest. The ability to specify a business name means that you are not restricted to the rigid first and last name username format. The essential difference is that Pinterest declares that any account wishing to use Pinterest for commercial purposes must create a business account and agree to the business-specific TOS. There are separate TOS agreements for business accounts versus personal accounts. There are however some important differences that you should be made aware of. What are the Differences Between Personal and Business Accounts?Īt a glance, business and personal accounts appear to be very similar.

This means that Pinterest can make a promising addition to your B2B or B2C social media marketing strategy.

Pinterest is now the third largest social networking site and boasts impressive online referral rates.

But Pinterest has demonstrated its value as a powerful social media marketing platform. Pinterest is well known as a scrap booking tool for hobbyists, wedding planners and for fashion and culinary enthusiasts. Pinterest has given users the option to create business specific accounts.

Pinterest business account login